Sometimes in this blog we bring you highlights from other thought leaders on strategy, technology, & training. Today we’re doing just that and sharing a great find from one of our favorite group of experts, McKinsey & Company. In a recent article, author Kevin Laczkowski lays out an approach to making better strategic decisions through improved strategic dialogue:
Viewing strategy choices through four lenses—financial performance, markets, competitive advantage, and operating model—can help companies debias their strategic dialogues and make big, bold changes.
The article discusses how to banish “watered-down” and “waylaid” decisions by examining strategic choices through four critical, interdependent lenses—the company’s financial performance, market opportunities, competitive advantage, and operating model. We’ve summarized the 4 lenses in the infographic below: