HFX
Recent Post
SaaS Product Demo Marketing: How to Get It Right
As a SaaS provider, your customer’s first introduction to your product will likely be through a demo. Whether it is pre-recorded or live, the product demo is quickly becoming the standard for debuting a product….
Rational Decision-Making in Times of Crisis
How to ace digital transformation
Businesses of all kinds, life cycle stages, and sizes are grappling with digital transformation and the magnitude of its importance in maintaining a competitive edge. That digital transformation is essential is not lost on anyone…
Breaking Down Data Silos
Changing the Channel: The True Value of a Value-Added Reseller in a B2B SaaS World
Introduction Any business development expert will tell you there is no one-size-fits-all answer for finding the best way to get any one service or product to market and electing the right sales and marketing approach…
Simple Truths about Big Data to Live By
Introduction Big data has changed the world of commercial strategy as we know it. Remaining competitive today, for most companies, revolves around one thing: the ability to harness the right data and put it to…
Infographic: 3 Big Data Stats You Should Know
It’s no secret: Big data runs the world. But the sheer volume of digitally stored information, its exponential growth, and its potential to not just transform businesses, but to reshape the economic landscape borders on…