Breaking Down Data Silos
To succeed as a business, the right decisions need to be made at the right time, and in today's world, smart decision making can be made easier by the intelligent analysis of data. However, to...
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Simple Truths about Big Data to Live By
Introduction Big data has changed the world of commercial strategy as we know it. Remaining competitive today, for most companies, revolves around one thing: the ability to harness the right data and put it to…
Round Up: The Best 2020 Business Intelligence Trend Predictions
We're one month into 2020 and there has been no shortage of speculation about what this new year, and indeed a new decade, will bring forth in the world of business intelligence, big data, and...
Essential Elements of Data Fluency
Six Essential Elements of Data Fluency What is data fluency and how do we get it? They’re questions worth asking. Data Fluency is more than just another business buzzword that we’ll all stop talking about…
5 ways to make your business strategy more data-driven, right now
Becoming a truly data-driven organization takes time, and lots of it. That’s because, in addition to the right protocols, systems, infrastructure and skill sets, becoming data-driven also requires that you seed, foster, and maintain a...
4 Data analytics methodologies you need to understand
To extract value from data and make it useful, companies must know how to harness the power of business intelligence and analytics. And it's no longer just the job of analysts and IT teams: staying...
Takeaways from Big Data LDN
We attended this month's Big Data LDN conference, where over 100 leading vendors and service providers from Britain's thriving data analytics industry were exhibiting. Below, we explore some of the key themes that surfaced in...
Data Management: Diving into Data Lakes
Data – let’s call it what it is: critical information that your business needs to know, understand, and use. But we can’t talk about data today without also delving into its mind-boggling size and diversity,…
If you build it, will they come? Perspectives on building a winning Martech Stack
In a recent post, you heard us mention that the average martech stack size varies from 15-50 platforms. While marketers seem universally intent on reducing that number, either through consolidation or integration, the simple truth…
Defining Data Science: Demystifying today’s fastest growing skill set
Like it or not, ALL businesses are in the business of data science. The sheer volume of digitally stored information, its exponential growth, and its potential to not just transform businesses, but to reshape the...
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